Agents building recognition in a defined neighborhood
Reach a consistent audience with useful, branded communication over time.
Real estate direct mail marketing
Direct mail built to make real estate agents recognizable.
REAL Marketing helps agents plan, design, print and mail campaigns that reach specific homeowners with useful information and a consistent brand.
What the service is
A complete campaign, not just a printed piece.
REAL Marketing helps agents plan, design, print and mail campaigns that reach specific homeowners with useful information and a consistent brand.
Strategy, design, proofreading, printing, finishing and mailing are coordinated through one team. The final format and production specifications are confirmed before the campaign begins.
REAL Marketing serves real estate professionals throughout the United States and Canada, subject to product, data and mailing availability.
Who it is best for
Built for campaigns that need strategy and execution.
Teams promoting listings and recent sales
Translate property activity into targeted outreach without coordinating separate vendors.
Luxury agents who need polished, brand-aligned materials
Keep photography, messaging and production aligned with a premium market position.
Brokerages seeking coordinated print campaigns
Bring planning, design, proofreading, printing and mailing into one workflow.
Products and formats
Choose the format that fits the campaign.
Market Reports
11 × 17 folded publications or 5.5 × 11 postcard formats for recurring neighborhood marketing.
Just Listed and Just Sold
Focused property announcements designed around the listing, sale and agent brand.
Property brochures
Professional multi-page and statement-piece formats for presenting important listings.
Personal sphere marketing
Recurring or one-time communication for clients, friends and referral relationships.
Pricing and production
Clear expectations before the campaign begins.
Monthly 11 × 17 Market Reports start at $525 flat for 299 homes or fewer. Larger programs begin at $1.69 per piece plus postage, with lower per-piece pricing at higher quantities. Average 11 × 17 postage is approximately $0.52 per piece. One-off 5.5 × 11 postcards start at $0.99 per card including postage, with a $39 design fee and 300-card minimum.
Typical timeline
Plan the first mailing with confidence.
A first Market Report typically takes about 25 days to prepare and enter the mail after all required information and onboarding materials are received. Just Listed and Just Sold proofs are typically prepared within 24–48 hours after complete order details and assets are submitted.
Timing can change when required information, approvals, photography or mailing data are incomplete. A final schedule is confirmed for the selected product.
Frequently asked questions
Useful answers before you start.
Does real estate direct mail still work?
It can work when the audience is well defined, the content is relevant and the campaign appears consistently enough to build recognition.
Does REAL Marketing handle postage and mailing?
Yes. Available programs combine design, printing, finishing and delivery into the postal system.
Can the campaign match my real estate brand?
Yes. Custom programs can incorporate agent photography, colors, logos and messaging.
Where is service available?
REAL Marketing works with real estate professionals throughout the United States and Canada.
Personal consultation
Talk with Jesse about your market.
Share your area, goals and preferred campaign. Your email app will open with the information ready to send directly to Jesse.